Members help make Historic Downtown Louisville thrive.

Why should you join the DBA?

Professional Marketing and Branding

  • Website: is visited by thousands (we are not kidding) of people every year—DBA members get priority placement and content
  • Newsletter: the Downtown Dialogue reaches over 3,000 people every month
  • Banners: the Old Town Skate and Street Faire banners were designed by the DBA
  • Direct Mail: Targeting the 15,000 homes surrounding Historic Downtown

The DBA WORKS to make Historic Downtown a vibrant and profitable place to operate your business. Work includes:

  • Planning, marketing, and operating the Street Faire—an event that brings thousands of people to Historic Downtown
  • Bringing Old Town Skate & the Horse Drawn Carriage Rides to Historic Downtown
  • Outdoor Dining!
  • Representing your interests at City Council and Louisville Revitalization Commission meetings
  • E-Networking—we send out emails to update you on downtown business activities
  • Volunteering HUNDREDS of hours to bring customers Downtown
  • The DBA created and initially funded the Downtown patios, flower pots, and holiday lighting programs
  • Donating a percentage of the Street Faire proceeds to a local charity

What does it cost?

Membership dues are $100 per year for a standard membership (silver), or $175 per year for an extended membership (gold).

Membership BenefitsSilverGold
Get listed in our directory
Link to your website
Promote your business in the Downtown Dialogue
NEW Show up on our map of downtown
NEW Access to our forum
Access to quarterly meetings and members-only notifications
A specialized listing page just for your business
List events on our calendar
Directory listing has a photo
(professional photo session included)
Promotion on our home page
Cost$100 $175

The DBA is a completely non-profit organization. Your membership fees are an essential part of getting things done for Historic Downtown. Thank you!

Who can join?

Any business located in or right around Historic Downtown Louisville can join. The map shows our membership area.

(Not a business but you would still like to support Downtown Louisville? You can still join with a Silver or Gold membership — when you sign up, just select Services / “Friend of the DBA”. Note: we do not list you publicly on our website.)

What are you waiting for?